Is email marketing really worth it?

Companies often approach email marketing in somewhat of a hap-hazard way, possibly not realizing just how beneficial a well thought out, ongoing email campaign can be. Approaching your email marketing in a professional manner can really make you stand out from a crowd… that way it looks, the information it delivers, the regularity and reliability [...]

By |2017-05-15T11:17:35+10:00July 12th, 2012|E-marketing, Email marketing, Marketing, Online strategy, Small business marketing, Small business marketing strategy|Comments Off on Is email marketing really worth it?

A Marketer’s Guide to Pinterest

Interested in who is on the new fastest growing social media site and how you can use it to promote your business (if at all!)? Pinterest is certainly the social networking site currently generating lots of interest and plenty of social interaction. But, as is the case with all social media sites (like Facebook and [...]

By |2017-05-15T11:17:35+10:00May 7th, 2012|Marketing, Pinterest, Social media|Comments Off on A Marketer’s Guide to Pinterest

Top 8 Tips for Launching Your Business On Facebook

Facebook has become an increasingly useful tool for business and brands to gain exposure and leverage both on a LAM (Local Area Marketing) level and on a more National or International platform. If you choose to take on Facebook as part of your marketing arsenal it is usually a gradual process to build up your [...]

smart, simple marketing solutions (ssms)

Infokus Marketing is a boutique marketing and communications firm. We offer each of our clients a personalised approach resulting in simple, smart marketing solutions, tailored to suit each clients company culture and business goals. Viewing each client’s marketing needs through fresh eyes, Infokus Marketing brings a creative and innovative approach to developing marketing strategies. Our [...]

By |2017-05-15T11:17:35+10:00October 26th, 2010|Marketing|Comments Off on smart, simple marketing solutions (ssms)
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