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Is email marketing really worth it?

Companies often approach email marketing in somewhat of a hap-hazard way, possibly not realizing just how beneficial a well thought out, ongoing email campaign can be. Approaching your email marketing in a professional manner can really make you stand out from a crowd… that way it looks, the information it delivers, the regularity and reliability [...]

By |2017-05-15T11:17:35+10:00July 12th, 2012|E-marketing, Email marketing, Marketing, Online strategy, Small business marketing, Small business marketing strategy|Comments Off on Is email marketing really worth it?

3 Tips For Creating A Great Business Blog

Organic SEO (Search Engine Optimisation) is increasingly demanding high quality, relevant website content to consider a website for a reasonable ranking. For a business to be found online via searches they need to have a reasonable ranking. Think about how often you move past the first page or two when searching for something online? Because [...]

By |2017-05-15T11:17:35+10:00April 23rd, 2012|Content management, Online strategy, Search engine optimization, SEO, Small business marketing, Social media|Comments Off on 3 Tips For Creating A Great Business Blog

Top 8 Tips for Launching Your Business On Facebook

Facebook has become an increasingly useful tool for business and brands to gain exposure and leverage both on a LAM (Local Area Marketing) level and on a more National or International platform. If you choose to take on Facebook as part of your marketing arsenal it is usually a gradual process to build up your [...]

Consider the future of Mobile Marketing

With mobile use on the rise it would be short-sighted for any marketer not to consider how and where the mobile platform can be incorporated into their marketing strategy. True, some industries and professions lend themselves better to the mobile platform, but at the very least all companies should consider that their customers will likely [...]

By |2017-05-15T11:17:35+10:00April 12th, 2012|Mobile Marketing, Online strategy|1 Comment
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