Factor Design is a contemporary furniture studio specialising in handcrafted, bespoke furniture using natural, sustainable timber. Factor Design creates modern furniture for every space in your home, including bedroom furniture, kitchens , tables for all occasions plus storage and display units for your living areas.
Over several years Infokus Marketing has worked with Factor Design on various marketing activities to grow their business including a website upgrade, development of the Factor Design Look Book, online advertising, SEO, social media and has undertaken ongoing PR for Ian’s new products and projects as they are released.
Factor Design has been covered in: Urbis, Monument, Home Beautiful, Arch Daily, Mocoloco, Canberra Times, Habitus Living, The Saturday Age – Good Weekend – Object Of Desire, Artichoke, Freshome, Style Of Design, Mercedes Magazine, House & Garden, Inside Out, Sydney Morning Herald, Canberra Weekly, Queensland Homes, South Coast Style, Southern Highlands News and Art Monthly Australia.
Examples of the press coverage includes
Monument 2012
Home Beautiful, June 2012
Good Weekend, Melbourne & Sydney, Object Of Desire, September 2011
Articoke, September 2011
Urbis Magazine, NZ
Inside Out, March 2011
Mercedes Magazine
House & Garden
Examples of marketing material
Research, development and project manage Factor Design website
Factor Design Social Media
Develop and design Factor Design 2011 Look Book
Look Book Sample Information Page
Look Book Sample Information Page
Look Book Sample Product Page
Look Book Sample Product Page
Design Factor Design Mini Brochure